XML & API integration
XML and API feeds: you maintain your data once. We make sure it is right everywhere.
Properties, vehicles or products flow automatically via XML feed and API to ImmobilienScout24, Idealista, Rightmove, mobile.de, Amazon and your shop. No manual uploads, no outdated prices, no double maintenance.
Including a free analysis of your current systems
Your system
CRM, DMS or ERP
Listing 0421 · 3-room flat
- ImmobilienScout24
- mobile.de
- Amazon
- Shopify
- Immowelt
- AutoScout24
- feeds successfully integrated
- 150+
- platform connections
- 80+
- monitoring and support
- 24/7
- stars on Google
- 5.0
These companies work with Weber Media
01 / The problem
Every new channel means: typing everything in again.
A new property comes in. So: enter it in the CRM, upload it to ImmobilienScout24, to Immowelt, to Kleinanzeigen, to your own website. Photos five times, description five times.
Then the price changes. Or the car is sold. Or the item is out of stock. And somewhere the old version is still online, because nobody can keep up.
The result: hours of data maintenance that are missing in sales. And customers enquiring about an offer that no longer exists.
There is another way. Set it up once, stay in sync.
02 / The causes
Why data maintenance eats so much time and still produces errors
Four places where companies lose time, enquiries and trust every single day.
Every platform wants the data differently
ImmobilienScout24 expects OpenImmo, mobile.de the DAT standard, Amazon the SP-API. Without a translation layer in between, all that is left is copying and adjusting by hand.
Your systems do not talk to each other
CRM, ERP, shop and portals each keep their own stock. They are reconciled via exports, CSV and Excel, whenever someone has the time.
Manual work produces errors
A typo in the price, a forgotten availability, a missing image. Each of these errors costs enquiries and damages your reputation on the portal.
More channels means more staff
As long as every platform means manual work, you stay on a few portals. Reach you could have remains unused.
03 / The solution
Your data flows automatically. You keep the overview.
We connect your system with every platform where your customers search. You maintain data in one place, the rest happens by itself.
Every process at a glance
Live- ImmobilienScout24In sync
- mobile.deIn sync
- AmazonIn sync
- ShopifyIn sync
- ImmoweltIn sync
- AutoScout24In sync
Real-time synchronisation
Changes go out to all connected platforms immediately. Price changed, vehicle sold, item out of stock: everywhere at once.
- No outdated offers
- No overselling from old stock
Data mapping
Your data fields are translated to the requirements of each platform and validated before publication.
- OpenImmo, DAT, SP-API
- Categories and attributes
Error handling
If a portal stalls, the system retries automatically and alerts immediately when there is a problem.
Analytics and monitoring
A dashboard shows all sync processes, failure rates and run times. Problems surface early, usually before your customers notice them.
Secure and GDPR-compliant
Encrypted connections, secure authentication and data transfer in line with the GDPR.
Clean documentation
Complete API documentation and technical guides, so your development team always knows what is running.
Scales with you
Whether ten listings or ten thousand products: the infrastructure grows with your inventory.
Support around the clock
Technical support and monitoring 24/7. We take care of incidents, often before you notice anything.
04 / Your industry
We speak the language of your portals
Real estate, automotive and e-commerce: three industries, three worlds of standards. Choose yours.
Properties on every portal, automatically
Fully automated synchronisation of your listings with all relevant portals. OpenImmo XML, IS24 API, Immowelt feed: we master the standards.
Portals and systems
- ImmobilienScout24
- Immowelt
- Immonet
- Immobilienportal24
- Kleinanzeigen.de
- Immoactive
- Flowfact, onOffice, Propstack
- Europace
- Your own website
ImmobilienScout24
Complete IS24 API integration with real-time sync, automatic image optimisation and descriptions generated from your data.
- OpenImmo XML import and export
- REST API v1.0 integration
- Automated listing publication
- Forwarding of contact requests
- Statistics and performance tracking
Vehicles on every marketplace, automatically
Automated vehicle management and distribution to all automotive platforms. DAT standard, VIN decoding, automatic vehicle descriptions.
Marketplaces and systems
- mobile.de
- AutoScout24
- Kleinanzeigen.de
- PKW.de
- Gebrauchtwagen.de
- Autohero
- Wirkaufendeinauto.de
- Heycar
- VEHICULUM
- DAT, Schwacke, Eurotax
- Dealer management systems (DMS)
mobile.de
mobile.de connection with DAT standard support, automatic VIN decoding and enriched vehicle data.
- XML feed to DAT standard
- Automatic vehicle descriptions
- Image upload and optimisation
- Stock synchronisation
- Enquiry management
Products on every channel, automatically
Multichannel for online shops. Prices, stock and product data stay current on every sales channel automatically.
Marketplaces and systems
- Amazon (SP-API)
- eBay
- Kaufland.de
- OTTO Market
- Real.de
- Idealo, Google Shopping, Check24
- Shopify, WooCommerce, Shopware
- Zalando Partner Program
- Facebook Marketplace, Instagram Shopping
- Etsy, Hood.de, Rakuten
- Akeneo, Pimcore
- SAP, JTL, Lexware
Amazon (SP-API)
Amazon seller integration with product management, stock sync and order management.
- SP-API v2.0 integration
- Product catalogue management
- FBA stock sync
- Order tracking and fulfilment
- Pricing and repricing automation
WooCommerce and Shopify
Shop integration for automatic product distribution, stock sync and multichannel management.
- REST API and webhooks
- Product data synchronisation
- Stock and price updates
- Order import
- Category and attribute mapping
05 / The systems behind it
From ERP to price comparison: all in one flow.
Portals are only half of it. We also connect the systems where your data originates.
ERP systems
Custom connections to your ERP system such as SAP, Microsoft Dynamics or DATEV for seamless end-to-end automation.
- Custom API development
- Direct database connection
- Automated CSV and Excel import
- Bidirectional synchronisation
- Workflow automation
More than 80 further platforms and interfaces
eBay, Kaufland, OTTO, Idealo, Google Shopping, Facebook Marketplace, Kleinanzeigen, AutoScout24, Immowelt and many more.
- eBay Trading API and Kleinanzeigen API
- Google Merchant Center and Shopping Ads
- Facebook Catalog API and Instagram Shopping
- Price comparison: Idealo, Geizhals, Check24
- AutoScout24, PKW.de, Gebrauchtwagen.de
- Immowelt, Immonet, Immobilienportal24
- Kaufland.de, OTTO Market, Real.de
- PIM: Akeneo, Pimcore, InRiver
- CRM: Salesforce, HubSpot, Pipedrive
- Inventory: JTL, Billbee, Lexware
- REST, SOAP and GraphQL
- Webhooks and event-driven integrations
06 / The difference
By hand or by feed: what changes
In concrete terms: less maintenance, fewer errors, more reach. With the same team.
| By hand or by feed: | Manual maintenance | Automated feed |
|---|---|---|
| New property, vehicle or product | Created separately on every platform | Once in your system, online everywhere |
| Price change | Hoping nobody forgets one | Immediately on every channel |
| Sold or out of stock | Often stays online for days | Automatically marked as unavailable |
| Same data on every portal | ||
| Validation before publication | ||
| Additional platform | More work for the team | More reach without extra effort |
| Overview of all processes | Spread across exports and spreadsheets | One dashboard with monitoring |
07 / Proof
Integrations that run for clients every day
Two projects where inventory flows automatically to where enquiries are made.
Car dealership
Autohaus Meyer
Website with live vehicle inventory and Google Ads
Family-run dealership south of Hamburg. Since the relaunch with live vehicle inventory via the vehicle API and targeted Google Ads, new enquiries come in predictably. After mobile.de, the website is the second-largest lead channel.
- Vehicle API
- WordPress
- Google Ads
„So far we are convinced by the surprisingly fast results.“
Real estate
Quinta Properties / Savills
Four-language website with real-time connection to the Propstack CRM
Since 1997, QP Savills has been one of the leading providers of luxury property in the Algarve. Through the direct connection to the Propstack CRM, every property is published automatically and is always up to date online.
- Propstack API
- WordPress
- 4 languages
„We consistently receive first-class service from the team, 5 out of 5!“
08 / Client reviews, translated from German
5.0 out of 5 stars on Google
5.030 reviews / on Google01 / 10
30 minutes. Free and without obligation.
09 / The process
From the first conversation to a running feed
We take over the entire integration process. You provide access and knowledge of your business.
Strategy call and analysis
We look at your systems, your platforms and your processes. At the end you know what can be automated and what it brings.
Technical design
Which data, which standards, which direction. You receive a clear plan with mapping and effort.
- OpenImmo, DAT, REST
- Field mapping
Build and test
We build the interfaces, check every field against the platform and only go live when everything is right.
Operation and monitoring
After launch we monitor all processes around the clock and adapt when platforms change their interfaces.
Ready for data that maintains itself?
Tell us what you sell and where it needs to appear. We analyse your current systems free of charge and show you the way to automation.
Prefer to call? +49 40 843 096 52 or info@weber-media.com
Knowledge
XML & API integration: why professional interfaces matter
The backbone of efficient operations
In a connected business world, XML feeds and API integrations are the backbone of efficient processes. Whether product data for online marketplaces, listings for property portals or vehicle inventory for automotive marketplaces: automated data transfer saves time, removes sources of error and lays the foundation for business models that can grow.
Weber Media builds bespoke interfaces that connect your existing systems with external platforms. Without you having to replace your software.
Standards and systems we connect
Our experience covers REST APIs, SOAP web services and GraphQL endpoints as well as industry standards: OpenImmo for real estate, the DAT standard in automotive, the SP-API at Amazon.
Every integration comes with error handling, automatic retries and real-time monitoring, so your data flows run reliably around the clock.
- CRM: Salesforce, HubSpot, Pipedrive, Propstack, onOffice, Flowfact
- ERP and inventory: SAP, Microsoft Dynamics, DATEV, JTL, Lexware, Billbee
- PIM: Akeneo, Pimcore, InRiver
What automated feeds deliver economically
The biggest saving is time: product maintenance, price changes and stock reconciliation run automatically instead of tying up hours every week. Your team takes care of pricing strategy, assortment and customers, not copying.
Add to that fewer errors. Wrong prices, outdated availability and missing images lead to complaints, goodwill discounts and lost trust. Automatic validation before publication catches them.
And more reach: when an additional platform no longer means manual work, you list where your customers search. Multichannel sales without multichannel effort. With a single source of truth, so customers see the same correct information on every portal.
API first: advantages for mid-sized companies
An API-first approach makes new sales channels quick to connect, keeps prices and stock consistent across all platforms and frees your team from manual data entry. Especially in mid-sized companies, where resources are limited, professional interface development often decides between growth and stagnation.
From Hamburg for Germany, Austria and Switzerland
As a Hamburg digital agency we serve companies across Germany, Austria and Switzerland. From system analysis through technical design to ongoing monitoring, we take over the entire integration process.
Request your free analysis and find out what automated data connections can change in your company.
10 / FAQ
Frequently asked questions about XML & API feeds
Your question is not listed? We will answer it directly in the strategy call.
What does an XML or API integration cost?
That depends on how many platforms are connected, which standards they use and whether data flows in one or both directions. In the strategy call we analyse your systems free of charge and you receive a clear recommendation with a budget range before you decide.
Which platforms can you connect?
More than 80 platforms, including ImmobilienScout24, Immowelt, mobile.de, AutoScout24, Amazon, eBay, Kaufland, OTTO, Idealo, Google Shopping, Shopify, WooCommerce and Shopware. Plus CRM, ERP and PIM systems. If a platform has an interface or a feed, we can usually connect it.
How much effort is involved for me?
Little. You give us access to your system and the platforms and explain how your business works. We take care of analysis, design, build, testing and operation.
Do you support OpenImmo and the DAT standard?
Yes. OpenImmo XML for property portals and the DAT standard for vehicle marketplaces are part of our daily work, as are the IS24 API, the mobile.de interface and the Amazon SP-API.
What happens when a portal changes its interface?
Our monitoring watches all sync processes around the clock. If a transfer fails, the system retries automatically and we are notified immediately. If a portal changes its interface, we adapt the integration.
Can I not solve this with an off-the-shelf plugin?
For a single channel, sometimes. As soon as several platforms, custom data fields, a CRM or an ERP are involved, plugins quickly reach their limits. Then you need clean mapping, validation before publication and monitoring. That is exactly what we build.
Do I have to switch my existing software?
No. We connect the systems you already use, for example Propstack, onOffice, Flowfact, your dealer management system, JTL or SAP. You keep maintaining your data where you are used to.
How secure is the data transfer?
Transfers run over encrypted connections with secure authentication and in line with the GDPR. We only grant access with the rights the interface actually needs.
Do you only work in Hamburg?
Our headquarters are in Hamburg, and we serve companies across Germany, Austria and Switzerland. Integration projects run smoothly remotely.
Next
Goes well with
- Custom software developmentWeb apps and dashboards that use your automated data flows.
- Propstack integrationProperties, enquiries and activities live between Propstack, website and portals.
- AI agents and automationAgents that process, check and route the data from your feeds.
- AI consulting and trainingYour team learns to use AI safely with your own data.
- Real estate agentsWebsites and portals for agents with CRM connection.
- Digitalization consultingAnalyse processes, eligible for BAFA funding.
11 / The first step
30 minutes well spent
You receive an honest assessment and the biggest levers for your digital growth, whether or not you work with us afterwards.
Thank you, we have received your enquiry.
We will get back to you personally.
- Free and without obligation
- A personal reply, no ticket system
- A dedicated contact