Performance Marketing Agency Hamburg

Marketing that brings you customers, not just clicks.

We take over Google Ads, Meta Ads, LinkedIn and SEO for you. You receive enquiries from decision-makers who fit your offer, and every week you see what each euro delivered.

Free and without obligation. Cancel monthly.

Performance Dashboard
Sample view

New qualified lead

Google Ads

Mid-sized B2B clients managed
45+
Avg. cost per lead for B2B services
€38
Avg. conversion rate on landing pages
3.2%

These companies work with Weber Media

  • Quinta Properties / Savills
  • Autohaus Meyer
  • STRABAG
  • BAT Agrar
  • Volmary
  • Lantzerath Group
  • Delta Sport
  • Hilfswerk
  • Otto Schatte
  • Auto Nagel
  • Dr. Jan Nebendahl
  • Elbe & Spree Homes Berlin

Client experiences

5.0

on Google30 reviews

Google reviews, 5.0 stars

What clients say about working with us

  • 01

    „So far we have been convinced by how surprisingly quickly the results started to show.“

    Ann-Carolin KoschareMarketing, Autohaus MeyerAutohaus Meyer
  • 02

    „The team consistently delivers first-class service, 5 out of 5!“

    Quinta PropertiesManagement, QP SavillsQP Savills
  • 03

    „Professionalism runs through every area here: from strategic planning to creative execution.“

    Rafael SommerfeldRegional Director, HilfswerkHilfswerk

The problem

You pay for advertising. But nobody tells you what it delivers.

The ads are running. The report shows clicks, reach and impressions. Yet very little of it reaches your sales team.

The enquiries that do arrive often do not fit: too small, wrong region, no budget. Your team chases them and loses time.

In plain terms: you spend money every month and do not know whether it pays off.

Why marketing so often fizzles out in mid-sized companies

  1. Optimised for volume, not for customers

    1,000 unqualified leads are worthless. Anyone who only watches click prices and lead counts reaches the masses instead of the decision-makers in your target market.

  2. The numbers are polished or missing

    Without clean tracking, nobody knows which channel brings enquiries. Budget is allocated by gut feeling, and the report shows whatever looks good.

  3. The channels run side by side

    Google Ads with one agency, social media with another, SEO with nobody. Without integration, every channel buys the same prospects twice.

  4. Marketing stops after the click

    No funnel, no follow-up sequence, no handover to the CRM. Prospects who are not ready to buy today are forgotten tomorrow.

Big promises, little to show. That is exactly what we do differently.

Our approach

Performance marketing for mid-sized businesses

As a marketing agency from Hamburg, we speak the language of your business. No buzzwords, just four clear rules.

  1. Quality over volume

    We optimise for leads that become customers. With careful targeting, we reach decision-makers in your target market, not the masses.

    • Targeting by role and industry
    • Optimised for closed deals
  2. Every euro visible

    You see exactly where your budget goes and what it delivers. Weekly reports with cost per lead, conversion rate and return on ad spend. No inflated numbers.

    • Weekly reports
    • All relevant KPIs
  3. Start from €1,000 a month

    Performance marketing works with smaller budgets too. We start with realistic expectations and scale once the numbers are right. No hidden costs.

    • Realistic expectations
    • Scaling based on data
  4. A system, not a quick win

    We build a marketing system that lasts: from the campaign through the funnel to the handover to your sales team. And we keep optimising it.

    • Campaign, funnel, sales
    • Continuous optimisation

The channels

The right channels for your industry

We focus on the channels that genuinely work for your business model and your audience. Select a channel to see what we do for you there.

Search

Google Ads

You appear exactly when prospects search for your service. Ideal for B2B service providers and products that need explaining.

Complete setup and management of your search campaigns: keyword research, ad testing and continuous optimisation for low click prices.

What is included

  • Search ads (brand and non-brand keywords)
  • Display and remarketing
  • YouTube ads (video campaigns)
  • Performance Max
  • Local search (Google Business Profile)

The funnel

From the ad to the qualified lead

An ad alone does not make a customer. We build the whole path: ad, landing page, offer, follow-up and handover to your sales team.

Worked example from a B2B funnel

  1. Stage 1 · Awareness10,000

    Ad impressions

  2. Stage 2 · Interest2,500

    25% CTR, clicks on the ad

  3. Stage 3 · Decision800

    32%, engagement on the landing page

  4. Stage 4 · Enquiry250

    31% CR, qualified leads

  • Landing pages that convince

    A clear value proposition, trust elements and simple forms. With A/B tests, so the page improves week after week.

  • Lead magnets with real value

    White papers, checklists, calculators: content your audience genuinely wants and that demonstrates your expertise.

  • Email sequences

    Automated follow-ups that add value. Leads mature step by step towards a buying decision and are then passed to your sales team.

  • Handover to the CRM

    Qualified leads land directly in your CRM. With lead scoring, automation and clear criteria for when a lead goes to sales.

Transparency

You see every euro

No gut feeling, no guesswork. You can see at any time how your campaigns are performing, with clear KPIs and regular reports.

Performance Dashboard
Last 30 days
  • Cost per lead

    €38

    -12% vs. last month

    Target: €35

  • Conversion rate

    3.2%

    +8% vs. last month

    Industry average: 2.4%

  • Qualified leads

    147

    +18% vs. last month

    4.9 leads/day

  • CTR

    2.8%

    +5% vs. last month

    Above average

  • Ad spend

    €5,586

    +3% vs. last month

    Budget: €6,000

  • ROAS

    4.2x

    +15% vs. last month

    €4.20 back per €1

  • Impressions

    198k

    +22% vs. last month

    6.6k/day

  • Clicks

    5,544

    +11% vs. last month

    185 clicks/day

Lead development, last 8 weeks

Leads
28W 1
35W 2
32W 3
38W 4
36W 5
43W 6
47W 7
51W 8

Channel performance

  • Google Ads44%

    65 leads, €35 CPL

  • LinkedIn Ads35%

    52 leads, €42 CPL

  • Meta Ads15%

    22 leads, €38 CPL

  • SEO / Organic6%

    8 leads, €0 CPL

Sample view
  • Weekly reports
  • Monthly strategy call
  • Ad accounts belong to you

Campaigns

Ads that stand out

A selection of our social media campaigns for clients in horticulture, construction, agriculture and shipping.

  • Social media ad for Volmary, horticulture recruiting campaign

    Volmary, horticulture

  • Social media ad for STRABAG, recruiting campaign in construction and infrastructure

    STRABAG, construction and infrastructure

  • Social media ad for BAT Agrar, agriculture campaign

    BAT Agrar, agriculture

  • Social media ad for BAT Shipping, maritime campaign

    BAT Shipping, maritime

Case studies

What this achieves in mid-sized companies

Two examples with starting point, strategy and result.

IT service provider

IT systems house, Hamburg

„89 qualified leads a month instead of referrals only.“

An IT systems house with 25 employees wanted to win new business clients in the Hamburg area. Until then, new business came exclusively through referrals.

Cost per lead
€32
Conversion rate
4.2%
Leads a month
89
  1. Starting point

    No digital marketing strategy, little online visibility, dependent on referrals. Budget: €3,500 a month for ads and management.

  2. Strategy

    Several channels working together: Google Ads (brand and managed services keywords), LinkedIn Ads for IT managers in companies with 20 to 200 employees, SEO for the website and a complete funnel with an IT security checklist as lead magnet.

  3. Results after 4 months

    89 qualified leads a month at €32 cost per lead. 12 new clients won (avg. contract value €18,000 a year). ROI: 4.2x after 6 months.

Tax consultancy

Tax consultancy, Northern Germany

„8 new clients, 60% of leads via LinkedIn.“

A mid-sized tax consultancy focused on corporate clients wanted to win new clients predictably, above all for annual financial statements.

Cost per lead
€45
Conversion rate
3.8%
Leads a month
52
  1. Starting point

    Strong local competition, high Google Ads click prices (€8 to 12), little capacity for creating content. Budget: €4,000 a month.

  2. Strategy

    Google Ads with a local focus and long-tail keywords, LinkedIn Ads for managing directors and CFOs, an SEO content strategy with blog and FAQ pages, and an automated email sequence with tax tips for follow-up.

  3. Results after 5 months

    52 qualified leads a month at €45 cost per lead. 8 new clients won (avg. annual revenue per client €12,000). 60% of leads came via LinkedIn.

Partners and awards

Google PartnerGoogle reviews, 5.0 starsGerman Web AwardsBAFA-accredited business consultancyAlliance for Cyber Security

Process

How we work together

A clear process in four steps. You always know what we are working on and what comes next.

  1. Analysis and strategy

    We define your audience, analyse the competition, select the channels and plan the budget.

  2. Setup and launch

    Building campaigns, setting up tracking, developing landing pages, connecting the funnel.

  3. Testing and optimisation

    A/B tests, audience optimisation, new creative variants and bidding strategies.

  4. Scaling and reporting

    Increasing budget where the numbers are right. Weekly reports, monthly strategy calls.

Service package

Package

The marketing package

We take over your channels from the ad to the handover to sales and show you every week what each euro delivers.

Included in the package

  • Analysis, strategy and channel selection
  • Campaigns on Google, Meta and LinkedIn
  • SEO for visibility that lasts
  • Landing pages and funnel into your CRM
  • Tracking and weekly reports
  • Ongoing testing and optimisation

Who it is for

For mid-sized companies that want more qualified enquiries from decision-makers.

Request the package

In the strategy call we clarify scope and price.

Guide

Marketing agency in Hamburg: what really matters

What a performance marketing agency does differently

A traditional advertising agency often measures success by reach and design. Performance marketing measures by enquiries and revenue. Every campaign has a goal that can be expressed in numbers: cost per lead, conversion rate, return on ad spend.

For mid-sized companies, this means you do not pay for attention as such, but for the path from first contact to a conversation with your sales team. What does not perform is switched off. What performs receives more budget.

Which channel suits which business

The choice of channels depends on your audience, not on trends. As a rule of thumb from our work:

  • B2B service providers: LinkedIn Ads and Google Ads
  • Local providers: Google Ads and local SEO
  • Products that need explaining: Google Ads and YouTube
  • Awareness and remarketing: Meta Ads on Facebook and Instagram

Why SEO and ads belong together

Ads bring visitors quickly, but every click costs money. SEO builds visibility that is, in the long run, the most cost-effective source of visitors. Together they cover both the short and the long distance, and the data from the ads shows which search terms are worth investing in with content.

How to recognise a good marketing agency

Ask about these points before you start:

  • Do the ad accounts belong to you or to the agency?
  • Do you receive regular reports with cost per lead and ROAS?
  • How are leads handed over to your sales team?
  • Can the contract be cancelled monthly?

Client reviews, translated from German

5.0 out of 5 stars on Google

Google reviews, 5.0 stars5.030 reviews
  • 01/10

    Weber Media was recommended to us and after a getting-to-know phase we engaged the agency on a long-term basis.

    So far we have been convinced by how surprisingly quickly the results started to show. We look forward to continuing the collaboration and can definitely recommend Weber Media.

    Ann-Carolin KoschareMarketing, Autohaus Meyer GmbH
  • 02/10

    The expertise of Weber Media is outstanding.

    Weber Media works in a very structured and service-oriented way and is always there with advice. Orders, requests and ideas are implemented as quickly as possible, even at short notice. We work together as equals and with genuine appreciation.

    Lisa-Marie HohnsbehnHead of Recruiting and Employer Marketing, BAT Agrar
  • 03/10

    Wholeheartedly recommended!

    From day one, communication with the agency was at the highest level, fast, clear and uncomplicated. Professionalism runs through every area here: from strategic planning to creative execution. You immediately notice that real professionals are at work.

    Rafael SommerfeldRegional Director, Hilfswerk
  • 04/10

    Great service and performance!

    Working together is enjoyable and we are very happy with the results. We look forward to planning and implementing further topics and projects with Weber Media in the future.

    Janina SchönauExecutive Assistant, BeautyAddicts
  • 05/10

    We are extremely satisfied with the digital marketing consulting from Weber Media.

    The team is professional, competent and always up to date with the latest digital trends. The collaboration has always been pleasant and efficient.

    Mick StommelExecutive Assistant, Actiovita
  • 06/10

    Very good and professional work.

    The team implemented our requirements perfectly and was reachable at all times. We can recommend Weber Media without reservation.

    Dr. DarwichManaging Director, HNO Othmarschen
  • 07/10

    Weber Media is highly recommended.

    My ideas were implemented very professionally, questions were answered quickly, and support on everything around website and social media was given promptly and in a user-friendly way.

    Marcus StötzerOwner, Naturheilpraxis Stötzer
  • 08/10

    I commissioned a website from Weber Media.

    The work was fast and professional, adjustments were made promptly. Our communication was uncomplicated and led to the desired result. The previously agreed, entirely reasonable budget was kept. Happy to work with them again!

    Ronny TeuberManaging Director, tripleS
  • 09/10

    Very professional staff who make communication easy and create a beautiful end product.

    We would gladly work with them again!

    Lila GhaliManagement, Gynbalance
  • 10/10

    For my company Tülü Bau UG, the business cards and the complete website were created, and I am more than satisfied.

    The collaboration was pleasant, professional and uncomplicated. The team understood exactly what I wanted and implemented everything perfectly.

    Ceyhun TülüManaging Director, Tülü Bau UG

01 / 10

Free strategy call

30 minutes. Free and without obligation.

FAQ

What you should know before you start

Your question is not listed? We will answer it directly in the strategy call.

What minimum budget do I need?

We work with ad budgets from €1,000 a month, in addition to management fees. With a smaller budget, we start focused on one or two channels and scale after the first successes. Larger budgets from €3,000 allow faster testing and several channels in parallel. In the strategy call, we look at your industry and give you a realistic assessment.

How long until the first leads come in?

As a guideline from our projects: the first leads often arrive within the first one to two weeks after launch. For qualified leads with a good conversion rate, we plan four to eight weeks of testing and optimisation. B2B decisions take longer than in consumer business, so expect two to three months until the results are meaningful.

Which channels make sense for my business?

That depends on your audience. B2B service providers: LinkedIn and Google Ads. Local providers: Google Ads and local SEO. Products that need explaining: Google and YouTube. In the strategy call, we analyse your industry and audience and recommend the right channels.

Do you also build the landing pages?

Yes. Funnel development including landing pages is part of our service. We build landing pages, lead magnets and email sequences designed for enquiries. Alternatively, we work with your existing website and optimise it.

How do the leads reach our sales team?

Leads are transferred automatically to your CRM, such as HubSpot, Pipedrive or Salesforce. With lead scoring, we pre-qualify and flag leads that are ready for sales. Your sales team is notified automatically and receives all relevant information about the lead.

How often do I receive figures on my campaigns?

You receive weekly reports with all relevant KPIs: cost per lead, conversion rate and return on ad spend. In addition, there is a monthly strategy call in which we discuss what we test next and where more budget makes sense.

Am I tied into a long contract?

No. Our management can be cancelled monthly. We want to keep you with results, not with contract terms.

What happens after the contract ends?

All ad accounts remain your property, you are the owner. Campaigns, landing pages and funnels stay in place. We hand over all access, documentation and performance data. You can continue yourself or hand over to another agency.

The first step

30 minutes well spent

You receive an honest assessment and the biggest levers for your digital growth, whether or not you work with us afterwards.

30 minutes. Free and without obligation.

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