COMPLETE SOLUTION FOR REAL ESTATE AGENTS & BROKERAGES

More Listings.
More Buyers.
Digital Dominance.

WordPress & Next.js websites with OnOffice, Flowfact and Propstack integration, IS24 & ImmoWelt API, Google & Meta Ads, local SEO and digital recruiting – all from one source. The complete solution for real estate agents who want to grow online.

40+
Broker projects
successfully delivered
6x
More qualified
owner leads
Top 3
Google rankings for
local broker keywords
6–10W
Typical project
timeline to go-live
Certified CRM & Portal Integrations
OnOfficeFlowfactPropstackImmobilienScout24ImmoWeltImmonetOpenImmo XMLCASAVIJustImmoGoogle AdsMeta AdsGoogle Analytics 4Google Business
The Complete Solution

Everything from one source –
no patchwork

Instead of multiple agencies for website, CRM integration, ads and recruiting – one partner who knows all channels and aligns them to your acquisition goals.

Website & Development

WordPress or Next.js – performant, modern, optimized for owner acquisition.

CRM Integration

OnOffice, Flowfact, Propstack – properties live on your website, automatically synchronized.

SEO & Local SEO

Google page 1 for 'real estate agent [city]' and similar keywords – organic & sustainable.

Google & Meta Ads

Owner acquisition and buyer generation through paid advertising across all channels.

Digital Recruiting

Find agents, acquisitors & assistants via Meta and Google – with quick-apply funnels.

Analytics & Tracking

GA4, GTM, heatmaps – you know exactly which channel brings owners and buyers.

The Problem

Why agents lose clients online

Most brokerages have a website – but no system. This costs valuable owner contacts and exclusive listings every day.

01

Invisible to Property Owners

Sellers search Google first. If you don't appear on page 1 for 'real estate agent Hamburg Eimsbuettel,' you simply don't exist for that owner. Exclusive listings go to more visible competitors.

02

Properties Manually Double-Maintained

Properties are entered in OnOffice or Flowfact – then manually again on the website, IS24 and ImmoWelt. Double work, errors, outdated listings. This costs time and trust.

03

Leads Without Quality

Many website inquiries are unqualified, without purchase intent or outside the target area. Without proper landing pages and qualification funnels, your team wastes valuable sales time.

04

No Owner Acquisition System

New listing acquisition relies on personal referrals and cold calling. Scalable digital owner acquisition via Google Ads, Meta Ads or market reports is barely used.

05

Outdated Website Design

Real estate decisions are made emotionally. A slow, outdated website subconsciously says: 'I can't trust this agent.' Premium properties deserve a premium presence.

06

Finding & Retaining Agents

Experienced real estate agents, acquisitors and sales assistants are scarce. Traditional job postings fall flat – those not actively recruiting on social media lose talent to more visible competitors.

Services

What we build for
your brokerage

From real estate websites to automated CRM pipelines – tailored for brokers who want to scale digitally.

Next.js – Premium Presences

For agents who demand absolute performance: Next.js platforms with lightning-fast property pages, SSR/SSG, headless CRM integration and Lighthouse scores above 95 – for luxury and commercial brokers.

  • Server-side rendering for SEO-perfect property pages
  • Headless CMS + CRM integration (REST / GraphQL)
  • Multilingual (EN/DE/...) for international clientele
  • Interactive maps, 3D floor plans & virtual tour integration
  • Scalable for franchise & multi-office structures
  • Lighthouse score 95+ – measurably faster than any competitor
For Premium & Franchise Brokers

Market Report Funnel

Owners enter their address, receive a market analysis by email – you get a qualified lead with intent to sell.

Online Viewing Booking

Prospects book viewing appointments directly from the property listing – synced with your calendar and CRM.

Neighborhood Landing Pages

A dedicated SEO landing page per neighborhood with local market overview – for maximum organic visibility in your target area.

CRM & Portal Integration

Your CRM.
Live on your website.

We connect your broker software directly to your website. New properties appear automatically. Price changes go out immediately. Sold properties disappear – without manual maintenance.

OnOffice

Full API integration. Properties, images, listing data and prospects are synchronized bidirectionally. Website leads go directly into OnOffice.

Bidirectional

Flowfact

Native Flowfact interface – real-time property import, lead feedback and automatic status updates on sale or rental.

Real-Time Sync

Propstack

Propstack integration including activity tracking – which website visitors view which properties? All data directly in Propstack CRM.

Activity Tracking

ImmobilienScout24

Official IS24 partner API. Properties are automatically published on IS24, leads imported and statistics extracted.

Partner API

ImmoWelt

Automatic listing syndication to ImmoWelt and Immonet – including premium placements and lead import.

Automatic

JustImmo

JustImmo integration for Austrian and international brokers – complete property and contact synchronization.

AT & International

CASAVI

CASAVI interface for property managers and portfolio managers – tenant portal integration and communication automation.

Property Management

WhatsApp Business

Prospects chat directly from the listing with the agent. Short paths, fast response, more viewing appointments.

Direct Channel

OpenImmo XML Standard – the Common Denominator

Using a CRM that's not listed? No problem. We work with the OpenImmo standard – the universal data exchange format of the German real estate industry. If your system exports OpenImmo, we can integrate it.

ÖNORM A 2050OpenImmo 1.2.7REST APIFTP/SFTP ImportWebhook
Technology

Built for
Speed & SEO.

Property pages that load in under one second are favored by Google. We build on technologies that set broker websites apart from the competition in terms of performance.

Core Web Vitals, structured data for real estate listings and mobile-optimized property pages are standard with us – not an add-on.

WordPress

CMS & Backend

Next.js 15

React Framework

TypeScript

Type-Safe

ACF Pro

Flexible Content

Cloudflare

CDN & Security

GA4 & GTM

Analytics

// Broker website configurationconst brokerageConfig = {  crm: {    onOffice: '✓ live sync',    flowfact: '✓ live sync',    propstack: '✓ live sync',  },  portals: {    is24: '✓ auto-publish',    immoWelt: '✓ auto-publish',    openImmo: '✓ universal',  },  seo: {    schemaType: 'RealEstateListing',    localSEO: true,    neighborhoods: 'dynamic',  },  lighthouse: 96,  gdpr: true,}
Local SEO readyRealEstate SchemaGDPR-compliant96 Lighthouse
SEO & Paid Ads

Owners find you.
Not the other way around.

Local SEO, Google Ads and Meta Ads – combined into an owner acquisition machine. Those looking to sell land on your website. Those looking to buy do too.

We rely on industry-specific keyword strategies and ad formats that truly convert for real estate agents.

"real estate agent Hamburg""sell property Berlin""sell house Munich""condo real estate agent""free property valuation""sell apartment Cologne""real estate agent referral""inherited house real estate agent"
Local SEO & Google BusinessNeighborhood pages, Google Business optimization, review management and RealEstateListing schema markup for every property type.
Google Ads – Owners & BuyersSearch campaigns for seller-intent keywords, market report campaigns for owner acquisition and remarketing for property prospects.
Meta Ads (Facebook & Instagram)Property carousel ads, owner acquisition campaigns with market reports as lead magnets and lookalike audiences from your best clients.
+280%

Avg. traffic increase after 6 months SEO for broker clients

€ 12–28

Avg. cost per owner lead via Meta & Google Ads

#1–3

Google positions for local broker keywords

90 days

Until first measurable organic SEO impact

Market Report as Lead Magnet

The most effective digital path to owner acquisition: We build you a fully automated funnel – owner enters address, receives market analysis, you get the lead. Straight into your CRM.

Digital Recruiting

Find great agents
before they're gone.

Experienced real estate agents, acquisitors and sales staff don't switch through job boards – they're approached. We do it digitally and at scale.

Every Brokerage Knows This

Job postings on Stepstone & Co. sit for weeks without qualified applications
Experienced agents with networks are nearly impossible to reach through traditional channels
Junior agents without experience cost more time than they bring
Headhunters charge high commissions – without guaranteeing cultural fit
Apprentice recruiting through job boards barely works anymore

Our Recruiting Approach

Meta Ads: Real estate-affinity audiences targeted by profession, interest & location
Quick-apply funnel: 3 clicks to apply – maximum conversion, minimum friction
Video ads featuring real agents from your team – authenticity beats polish
Google Jobs for actively searching candidates with intent
Automated applicant communication & CRM integration – no lead gets lost

Audiences We Reach

Real Estate AgentsAcquisitorsSales AssistantsReal Estate ApprenticesProperty ValuersProperty ManagersCommercial BrokersOffice Staff (Real Estate)

Channels & Formats

Meta (Facebook & Instagram)Lead ads with quick-apply – real estate network & career-interested audiences
LinkedIn AdsFor experienced agents & leadership positions in the real estate sector
Google Jobs & SearchCapture actively searching candidates with concrete job intent
Process

From idea to
running system

Our proven process for broker projects – transparent, structured and without hidden costs.

1

Discovery Call

We analyze your CRM landscape, current website and acquisition goals – free and non-binding.

2

Concept & Proposal

Detailed concept with CRM mapping, technology selection and transparent fixed-price proposal.

3

Design & Development

Agile development in sprints – you see clickable designs early and can provide feedback.

4

CRM Integration & Testing

Complete integration of all interfaces, property import, lead testing and cross-browser QA.

5

Launch & Growth

Go-live with analytics setup, SEO foundation and a dedicated contact for ongoing support.

Reference Campaign

This is what successful
real estate campaigns look like

Example: Our social media campaigns for Elbe & Spree Homes Berlin – property valuation & owner acquisition.

Elbe & Spree Homes – Market value campaign with dark design in blue and gold
Elbe & Spree Homes Berlin
Elbe & Spree Homes – Property valuation ad with house photo
Elbe & Spree Homes Berlin
Elbe & Spree Homes – Are you selling at market value? Campaign ad
Elbe & Spree Homes Berlin
FAQ

Frequently Asked Questions

The most important questions from brokerages about our services – answered directly.

How does the OnOffice / Flowfact / Propstack integration work exactly?+
We connect your broker software to your website via the official API. New properties you create in OnOffice, Flowfact or Propstack appear automatically on your website – including images, floor plans, descriptions and energy data. Price changes and status updates (rented, sold, reserved) are applied in real time. Inquiries through your website land directly as contacts or activities in your CRM. No double data entry needed.
We use a different CRM – can you still integrate it?+
In most cases: yes. We work with the OpenImmo standard, which is supported by nearly all German broker CRMs. As long as your system exports OpenImmo XML or offers a REST API, we can develop an integration. In a free initial meeting, we'll check together and give you an honest assessment of what's possible.
WordPress or Next.js – which is better for our brokerage?+
For most regionally positioned brokerages with up to 200 properties in their portfolio, WordPress is the ideal choice – easy to maintain, fully integrable, lower ongoing costs. We recommend Next.js for premium brokers with luxury positioning, international clientele, franchise structures or very large portfolios. In both cases, we deliver top performance and full CRM integration.
How long does it take to develop a broker website?+
A WordPress broker website with CRM integration, property search and lead funnels is typically live in 6–8 weeks. Next.js projects are planned at 8–10 weeks. After kick-off, you'll see initial designs within 1–2 weeks. Regular review sessions keep you involved throughout the entire process.
What does a broker website cost at Weber Media?+
A WordPress website with CRM integration (OnOffice, Flowfact or Propstack), property search, market report funnel and basic SEO setup starts from EUR 5,900 net. With multiple CRM systems, neighborhood landing pages, comprehensive tracking and portal integrations, the investment typically ranges from EUR 8,000–16,000. Next.js projects start from EUR 13,000. We're happy to provide a free, non-binding proposal.
Do you also provide ongoing SEO and ads management for brokers?+
Yes. We offer monthly retainer packages for SEO (technical optimization, neighborhood content, local SEO), Google Ads (owner acquisition, buyer campaigns) and Meta Ads (market report campaigns, property advertising). You receive monthly reporting and a dedicated point of contact. Minimum term: 3 months.
TESTIMONIALS

What our clients say

Real reviews from companies working with Weber Media.

We were referred to Weber Media and, after an onboarding phase, engaged the agency long term. We have been impressed by how quickly results showed up. We look forward to continuing the partnership and can definitely recommend Weber Media.

Ann-Carolin KoschareMarketing, Autohaus Meyer GmbH

We are very happy with Weber Media — a genuinely friendly team, always reachable and highly competent. Requests are turned into action right away. Highly recommended!

A. & A. Rittel GmbHManagement, Elbe Spree Homes Berlin

Weber Media is absolutely recommendable. My ideas were implemented very professionally, questions answered quickly, and support around the website and social media was fast and practical. Lucas helps dispel any doubts about “being present on the web” with a personable, expert approach.

Marcus StötzerOwner, Naturheilpraxis Stötzer

Very professional people who make communication easy and deliver a polished end product. We would work with them again anytime.

Lila GhaliManagement, Gynbalance

I am happy with the portal — straightforward agency, easy to use, solid results. Highly recommended.

Christian ZiegertCommercial Division Lead, Authorized Signatory, STRABAG

Weber Media's expertise is excellent. They work in a structured, service-oriented way and are always there for advice. Jobs, requests, and ideas are implemented as quickly as possible — even on short notice. Collaboration is on equal terms and very appreciative. We are very satisfied and continue to rely on a strong, trust-based partnership.

Lisa-Marie HohnsbehnHead of Recruiting & Employer Branding, BAT Agrar

Mr. Weber from Weber Media is extremely professional and reliable. The collaboration is always supportive — above all, 24/7 availability helped us enormously. He responds quickly to urgent requests and brings empathy and deep know-how to every project. We recommend him without reservation and look forward to future projects.

Sandra MarszanExecutive Office Representative, Elbe & Spree Homes

Great service and delivery! Working together is genuinely fun and we are very happy with the results. We look forward to planning and delivering more projects with Weber Media.

Janina SchönauExecutive Assistant, BeautyAddicts

Absolutely recommended! From day one, communication with the agency was top-tier — fast, clear, and uncomplicated. Professionalism runs through everything, from strategic planning to creative execution. You can tell real pros are at work here.

Rafael SommerfeldRegional Manager, Hilfswerk

We are very happy with Weber Media! Our roles were filled successfully — quickly, professionally, and without the usual effort on job boards. The whole process was simple, communication excellent, and the team competent and committed.

Jan-Eric ReinhardMember of the Executive Board, Delta-Sport

I commissioned a website from Weber Media. Delivery was fast and professional, changes were handled promptly. Communication was straightforward and led to the result we wanted. The agreed, fair budget was kept. Happy to work together again — top!

Ronny TeuberManaging Director, tripleS

We are extremely satisfied with Weber Media’s digital marketing consulting. The team is professional, competent, and always up to date on digital trends. Collaboration was consistently pleasant and efficient.

Mick StommelExecutive Assistant, Actiovita

We've always received five-star service from the team!

Quinta PropertiesManagement, QP Savills

Excellent, professional work. The team implemented our requirements perfectly and was always reachable. We can recommend Weber Media without reservation.

Dr. DarwichManaging Director, HNO Othmarschen

I would like to thank Weber Media sincerely. For my company Tülü Bau UG they created the business cards and the full website, and I am more than satisfied. Collaboration was pleasant, professional, and straightforward. The team understood exactly what I had in mind and executed it perfectly.

Ceyhun TülüManaging Director, Tülü Bau UG
Free Initial Consultation

Ready to win more
exclusive listings digitally?

Book your free 30-minute strategy call. We'll analyze your current website, CRM infrastructure and acquisition strategy – and show you concrete levers for more owner leads.

Free & non-binding
Response within 24h
40+ broker projects
Fixed prices, no surprises